The Atlassian Architect

Hi, I'm Michael

Hi, I’m Michael.

I spent the last decade fixing "Frankenstein" Jira instances for some of the world's largest organizations, including the BBC, NHS, Lloyds Bank, and PokerStars.

If you found me through my YouTube channel (where 5,300+ subscribers watch my tutorials), you know my philosophy is simple:

Most companies don't have a "tool" problem. They have a "process" problem disguised as a technical issue.

The Journey

I didn’t start as a consultant. I started in the trenches of IT Service Management. I saw firsthand how quickly a "simple" Jira setup could spiral into a nightmare of 500 custom fields, broken automations, and angry stakeholders.

I realized that adding more features rarely solved the problem. The solution was almost always removing friction.

Today, I specialize in "Atlassian Minimalism." I strip away the bloat and build streamlined, architectural solutions that teams actually want to use.

Why I Switched to "Sprints"

For years, I did traditional hourly consulting. But I noticed a pattern: clients would pay for "quick fixes," but the root problems remained. A patch today became a bug tomorrow.

I realized that to truly help a company, I couldn't just be a "handyman" fixing leaks. I needed to be an "architect" rebuilding the foundation.

That is why I developed my 3-Day Implementation Sprint. It allows me to enter a business, audit the mess, rebuild the engine, and leave them with a future-proof system—all in less than a week.

Beyond the Consultant

When I'm not running sprints for clients, I am a teacher at heart.

  • On YouTube: I publish deep-dive tutorials to help the next generation of admins.
  • In Skool: I run a community where I share my templates and SOPs for free.

How Can I Help You?

1. If you need a complete overhaul: If your Jira/JSM instance is critical to your business and you need it fixed immediately, let's talk about a Sprint. 👉 Check Sprint Availability

2. If you want to learn: If you are an admin building your own skills, join my free community to access my SOP library. 👉 Join the Discussion in Skool